This article will demonstrate how to configure settings to enable guests to opt-in to receive promotional or marketing communications from your venue.
In this article:
Configuring subscriber options
Guest view of subscription opt-in field
Engaging with guests that have subscribed
Configuring subscriber options
- In Venue Manager, navigate to Settings > Account > Policy.
- Click Unlock to make changes.
- Scroll down to Subscription options.
| Ask guests to subscribe to communications | This enables the guest to subscribe to receive your communications. When selected this setting displays a subscription opt-in checkbox in the online checkout, online waiver, POS sell screen, waiver kiosk and self serve kiosk. |
| Subscription checkbox is checked by default | When enabled, the above subscription opt-in checkbox is ticked by default and guests are automatically opted-in unless they de-select. Please note regulations in certain countries expressly forbid opt-out marketing. |
| Subscription opt-in message | This field allows the venue to override the default subscription message that displays to guests. The default message is "I would like to subscribe to updates from {VenueName}" |
| Subscription opt-in explanation | Use this field to provide your guests with a detailed explanation of how their data will be used when they subscribe. |
Guest view of subscription opt-in field
See below for how the subscription opt-in message will display on all ROLLER apps.
Online checkout
Online waiver
Waiver Kiosk
Self Serve Kiosk
POS sell screen (staff only)
The POS sell screen is where staff enter guest details before proceeding to the payments page.
Engaging with guests that have subscribed
When a guest subscribes to receive marketing or other communications from your venue, you can send communications to your subscriber:
- By exporting a list of your subscribers and uploading the list into a third-party marketing tool of your choice; or
- Using our Campaign Monitor integration to automate the sending of your segmented data; or
- Using our API.